Meet the Team

Signmaster team photo



Lucy Ratcliffe 

Lucy Ratcliffe

Hello! I am one of the new owners of Signmaster Systems, along with Samantha Kehoe, we both ran the print business opposite Signmaster for 7 years before buying Signmaster. I have admired Signmaster from across the courtyard, our print business purchased all our hardware and consumables from Signmaster over the years and so already knew a lot about the business before taking over. Although buying Signmaster has now made us a re-seller over a printer, the experience we have gained running the print business will be invaluable to Signmaster’s customers going forward – after all we have been there and done it too! Sam & I have some great ideas for Signmaster going forward and very much look forward to the next chapter in Signmaster’s history.



Sam Kehoe

Apart from my Mother, the rest of the world calls me Sam. I’m one of the Directors at  Signmaster Systems Ltd. I am extremely excited about our new venture with Signmaster, and the direction in which we hope to take the business. My aim will be to ensure that our customers receive the best possible experience, and that we implement new ways to continue supporting our customers. 

 Rachel George

Rachel George
Accounts Manager

The future looks very exciting for Signmaster with the new directors ‘Lucy and Sam’ taking over the helm.  I have been at Signmaster for a considerable time now and am looking forward to new exciting times ahead.  In my early years I was always a directors PA.  I enjoyed this immensely but then found a new passion in accounting.  I then left my career as a PA and have trained to be an AAT professional.  In my spare time I enjoy spending time with my husband and children, driving them and the horses around all over the UK to many competitons together with Bailey, our cheeky and very greedy chocolate Labrador. 

 Jay Fleming  

Jay Fleming
Hardware and Software Manager

Hi, I’m Jay the Hardware Manager here at Signmaster. If you are looking to purchase or upgrade any hardware be-it printers, cutters or software, I am the man you need to speak to.

I have been at Signmaster for some time now and one of the longest serving members of the team. I pride myself in offering honest, impartial advice and building lasting customer relationships.

I am here to act as a consultant and help you grow your business by making sure you invest in the best solution for yours and your business’s needs.
When I’m not in work you I’m either spending time with my two kids (my mini me’s) who I am a very proud daddy to. When I’m not with the kids I’m at the gym, I also enjoy spinning, kettles and circuit training. I have a passion for Thai boxing ! Other hobbies and interests include fishing, walking and cycling.
I’m a massive foodie and am mostly found with some kind of food in my hand…


Glen Nunkoo
Head of Consumable Sales 

Hi I’m Glen the Head of the consumables department. It’s my job to keep all of your printers running with Ink, different media and all the sign making tools that you all use on a daily basis. 

I have been in the printing industry for around 15 years and I joined Signmaster in February 2017.
It’s an exciting time to be at Signmaster, the future is looking bright and I’m looking forward to helping all of our customers grow their business along with us.

In my spare time I enjoy spending time with my family, I have a daughter and son who keep me on my toes, I enjoy hacking my way around a golf course and off course holidays abroad as often as I can.


Sarah Challinor
Marketing and Design Executive 

I'm Sarah and I look after the marketing at Signmaster (the one who sends you all those annoying emails). I have been working in marketing for 8 years and my passion is graphic design. From logos to billboards I love starting with a blank canvas and creating something eye catching! The future looks very bright for Signmaster and I am looking forward to being part of some exciting changes. In my spare time I like to travel having recently been to Thailand and a trip to New York planned for this year. I also like to go to the gym, spin class and I play the piano.

Gary Roberts
Production Manager

Kate Neiddu
Administration Manager

Hi I’m Kate – Print Room Administration Manager within Signmaster Systems. Having a number of years’ experience in administration / customer service, I am at the end of the phone to answer any questions you may have regarding any print requirements and help be that extended arm to your company.

In my spare time, I like to spend quality time with my family (whether it’s time at home or days out). I am a keen gardener and also have a great passion for food and enjoy cooking and creating new dishes.

Sam Hilton

Sam Hilton
Warehouse Manager

Hi, my name is Sam, I am the Warehouse manager at Signmaster Systems Ltd. I joined the company in August 2016. I have worked in Warehousing and Logistics for the best part of 10 years and was excited to join a growing company with a bright future. Outside of work I enjoy the outdoors, lifting weights, running, music and cooking.


Matt Wright


Geoff Powell
Technical Engineer

Hi, I'm Geoff. I am a Technical Engineer. I'm the man who will often pick up Technical Support Calls, repairs printers, service and refurb second hand machines. I like the variety of my role and enjoy the challenge of diagnosing and repairing. 

Olivia Davey
Print Technician

Hi, my name is Olivia - I am a print technician at Signmaster Systems. This involves double checking that your print is of the highest quality and ensuring that I meet all of your deadlines.
In my spare time I enjoy sewing and I always look forward to different projects I can make.


Jessica Liebich
Accounts Assistant

Since joining Signmaster Systems my enjoyment in talking with and helping customers on a day to day basis has grown considerably, providing an exceptional service is important to me and all staff here. I started off in general administration before I caught the accounting bug working alongside Rachel as she trains me; you can usually find me alongside a pile of paperwork or seeing to customer and supplier queries.

I am currently studying for my AAT Level 2 in bookkeeping and bookkeeping controls, I will the take this further to become a qualified AAT level 4 professional which I find very exciting and a great opportunity.

Outside of work my friends would say my two big hobbies are skiing and of course the rugby, you’ll catch me at the six nations and under armour series every time. The one thing I couldn’t imagine life without is my blue fronted Amazonian parrot Lola, I get the pleasure of her singing and talking to me every day.

Sal Salisbury
Business Administration Apprentice (Consumables)

Hi I’m Sal (The other Jay) I joined Signmaster at the start of January as an apprentice in the consumables department after coming straight out of sixth form where is studied Media and also Business studies for over 3 years, Although I have only been here for a short period of time,the team have welcomed me in and I look forward to the future of Signmaster and the future of the consumables department where me and Glen run a very tight ship. In my spare time I enjoy playing Crown Green Bowls, Watching films, being out with friends and having some relaxing time

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